Overview
- The announcement, made Thursday, June 25, 2026, confirmed Hallmark Media, the NFL and Skydance Sports will produce Holiday Touchdown: A Bears Love Story with the Chicago Bears as the setting.
- Skydance Sports is credited as executive producer and the film will be shot entirely in and around Chicago with production beginning this summer.
- Hallmark says the movie will premiere during its 17th annual Countdown to Christmas in late 2026 but the exact release date and principal cast have not yet been announced.
- Local casting notices are already public for extras on July 7–8 and call for fans to wear winter gear, and Bears coach Ben Johnson and tight end Colston Loveland appeared in the announcement video.
- The film continues a successful Hallmark–NFL experiment that follows Chiefs and Bills installments, a series that drew strong Nielsen cable viewership and aims to boost fan engagement and local economic activity while raising the Bears’ national profile.