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Chery Opens European Operations Hub and R&D Center in Barcelona

The launch positions Barcelona as the command post for Chery’s push into Europe.

Overview

  • Chery opened its first regional center outside China in Cornellà, alongside a new research institute to adapt its cars to European standards.
  • Company leaders visited partner Ebro’s Zona Franca factory, where a new M1 line now in trials is designed to raise output from about 6 to 20 vehicles per hour.
  • Six Ebro S700 plug-in hybrid SUVs were delivered to the Mossos d’Esquadra for on‑road testing as police vehicles.
  • The Barcelona operations hub will manage European compliance, supply chains, finance, daily management, and public affairs for the group.
  • Local assembly of Chery’s Jaecoo and Omoda models is planned this year at the former Nissan site, reinforcing the region’s reindustrialization effort.