Overview
- The 'Camera' video, which premiered Tuesday, July 21, is shot in black and white as a single continuous take and stars French actor Vincent Cassel performing a repeated, gory stunt on a desert film set.
- Directed by longtime collaborator Aidan Zamiri, the clip foregrounds on-set technical failures such as a misfired squib and overheated lighting to dramatize the pressure of performance.
- Lyrically the song has Charli confronting doubts about acting and music, with lines that frame her uncertainty about pursuing more screen work as she nears her mid‑30s.
- The release of 'Camera' completes the themed rollout for Charli’s seventh album Music, Fashion, Film, which is due Friday, July 24 and includes a contribution from filmmaker David Cronenberg on the closing track.
- The video and album follow Charli’s expanded film work since Brat, build on frequent partnerships with A. G. Cook, Finn Keane and Zamiri, and set the stage for her July 31 film release and a North American tour starting September 11.