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Carville Taps Stephen A. Smith for Guidance on Winning Back Young Men

The appeal follows 2024 setbacks with male voters plus a $20 million project launched to study how Democrats can reach men.

Overview

  • James Carville said Democrats do not know how to communicate with young men and asked Stephen A. Smith to advise party strategists.
  • Smith urged a return to bread-and-butter messaging focused on the economy, public safety, job creation, and job preservation.
  • He pressed Democrats to speak to everyday concerns of families rather than lean into culture-war flashpoints.
  • Accounts differ on where the exchange appeared, with Fox News citing Carville’s Politics War Room podcast and Mediaite pointing to a Politicon video.
  • The push comes after Democrats’ 2024 losses with men and follows the 2025 launch of the $20 million Speaking with American Men initiative, as strategists eye the midterms in November.