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Caleb Williams Named Madden NFL 27 Cover Athlete

A Jumpman pose that honors Michael Jordan positions Williams as a rising national brand tied to Chicago.

Overview

  • EA confirmed Williams as the Madden NFL 27 cover athlete on Monday, making him the first Chicago Bears player to appear on a primary Madden cover.
  • Williams said he chose his viral 'Jumpman' throw pose for the cover to pay respect to Michael Jordan and Chicago’s sporting history.
  • He publicly rejected the so‑called 'Madden curse,' saying the team will prioritize staying healthy, studying film and preparing each week.
  • The cover capstones Williams’ breakout 2025 season, which included 3,942 passing yards, 27 touchdowns and a wild‑card comeback that produced the Jumpman moment.
  • Reporting highlights mixed fan reaction and historical context, with CBS Sports noting 14 of 24 past cover athletes through 2024 experienced setbacks after appearing on Madden.