Overview
- Netflix, which reported the figure Tuesday, said the Gwanghwamun Square concert reached 18.4 million Live+1 viewers and generated about 2.62 billion social impressions across its channels.
- The Seoul show marked the first full‑member set since 2022, with HYBE citing more than 100,000 attendees while city data pointed to a lower count and authorities deployed roughly 15,000 police and safety staff.
- HYBE said BTS’s new album ARIRANG sold nearly four million copies on day one, while Spotify reported record streaming for a K‑pop album and all 14 tracks crowding global charts.
- The group followed with a 1,000‑person Spotify rooftop set in New York, and Netflix plans to premiere the behind‑the‑scenes documentary BTS: The Return on March 27.
- An 82‑date ARIRANG world tour begins April 9 in Goyang with dates across 34 cities, and RM posted a message thanking officials and apologizing to residents for disruptions around the Seoul concert.