Overview
- The companies are shifting some users to a pounds-and-pence pricing model that adds a £4 fixed fee each month starting March 1.
- The change chiefly targets out-of-contract customers, while those still in contract face separate increases from March 31 under existing terms.
- Consumer experts warn the flat fee hits lower-cost plans hardest and recommend checking tariffs, haggling, or switching to cheaper deals.
- Competitor options vary: Sky uses percentage-based annual rises and offers a 30-day cancellation window after notice, Plusnet customers also face a £4 rise from March, and Community Fibre promises no mid-contract increases within its London footprint.
- BT says the pricing approach provides clearer, predictable bills and helps fund network investment and service improvements.