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Brazilian Maker’s Mario-Inspired Coffins Go Viral

The designs tap into a push for pop-culture tributes at the end of life.

Overview

  • Bignotto, a Brazilian coffin and urn maker, shared Super Mario character designs on Instagram on Tuesday, and a Voxel YouTube clip boosted the rapid spread.
  • The minimalist coffins use bold color blocks with gold accents and swap-in emblems to suggest Mario, Luigi, Peach, Toad, or Yoshi.
  • Online reaction has been largely playful, with many users asking for more options such as Sonic or Bowser.
  • Gaming outlets flagged Nintendo’s strict approach to its characters, and there is no sign of licensing or legal action so far.
  • Bignotto has offered other themed models like Barbie, Hello Kitty, and Fairly OddParents, reflecting a wider market for personalized funeral goods.