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Brazilian Artists Launch 'Block no Tigrinho' Campaign Against Online Betting

The movement uses a star-studded video and online petition to push lawmakers and regulators toward stricter advertising limits for betting platforms.

Overview

  • The campaign was unveiled in a video released June 2–3 and is being promoted on a campaign website that is collecting public signatures to build pressure for change.
  • Organized by 342 Artes and led in outreach by Paula Lavigne, the effort recruited high-profile names such as Caetano Veloso, Chico Buarque, Gilberto Gil and dozens of actors and influencers to speak against predatory bets.
  • Organizers cite 2024 data showing about 1.8 million Brazilians went into debt because of online bets and roughly 1.4 million showed disorders linked to gambling to frame the issue as a public-health crisis.
  • The movement explicitly backs legislative text known as PL Brasil Contra Bets and calls for tougher rules on advertising, influencer promotions and event sponsorships by betting firms.
  • Campaigners say the push could force cultural and commercial choices at festivals and online platforms and are wagering public pressure will be needed to overcome political obstacles in Congress.