Particle.news
Download on the App Store

Bombay High Court Shields Shilpa Shetty’s Personality Rights, Orders Immediate Takedowns

The ruling stresses swift action by online platforms to curb deepfakes.

Overview

  • The order restrains defendants from using or misrepresenting Shetty’s name, image, voice, likeness or persona in any manner.
  • Judges directed that defamatory or infringing material on websites and social platforms be removed without delay.
  • Digital platforms and intermediaries were told to act promptly once violations are brought to their attention.
  • Shetty’s lawyer said the court affirmed that her identity cannot be commercially exploited or digitally manipulated without consent, calling out deepfakes and digital impersonation.
  • The decision follows her November 2025 suit and adds to a wave of celebrity personality-rights cases that recently included Karan Johar’s petition.