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Bob Odenkirk Returns as Saul Goodman in Surprise PSA for America’s 250th

Posted by co-creator Peter Gould with a firm "this is not AI," the short clip uses the show's sets and characters while its production and sponsorship remain undisclosed.

Overview

  • The short PSA was posted to a Saul4Democracy YouTube account and reshared by Better Call Saul co-creator Peter Gould, with multiple outlets reporting the upload on Tuesday.
  • In the video Odenkirk speaks in character as Saul Goodman and lists core constitutional rights, including freedom of speech, assembly, press, and protection against unreasonable searches and seizures.
  • The clip reproduces franchise visuals such as Saul’s 'We the People' wallpaper and ends with Jonathan Banks returning as Mike Ehrmantraut saying, "I'm Mike, and I approve this message."
  • Gould publicly confirmed on Bluesky that the video was not generated with artificial intelligence, but the post includes no production credits, no named sponsor, and no linked campaign or series.
  • The appearance is the first on-screen Saul since Better Call Saul ended in 2022 and has prompted fan and industry speculation about further Breaking Bad–universe projects, though no follow-up has been announced.