Overview
- Mercedes-Benz India, which reported Thursday its best-ever fiscal sales of 19,363 cars, said Q1 2026 deliveries rose 7% to 5,131 on strong demand for top-end models.
- BMW Group India posted a record first quarter with 4,567 deliveries as electric cars reached 26% of sales, or 1,185 units, after an 83% jump.
- Independent FY26 tallies show BMW led luxury EV sales with about 3,537 cars and roughly 65% share, driven largely by the locally assembled iX1 Long Wheelbase that lowers the entry price.
- VAHAN registration data cited by Rediff shows BMW slightly ahead of Mercedes in Q1 registrations, but the counts conflict with company totals, leaving quarter-on-quarter rankings contested.
- Both brands are doubling down on 2026 rollouts, with Mercedes set to launch the CLA electric on April 24 and add over 20 outlets, and BMW planning 27 new products across brands.