Overview
- BMW will unveil a limited-production Alpina model exclusive to the U.S. and Canada at the 31st Amelia Concours d’Elegance on Friday, March 6 at 2:15 p.m. ET.
- Technical and pricing details remain under embargo until the reveal, with the car set to stay on display at The Ritz-Carlton’s main entrance throughout the weekend.
- A single darkened teaser image suggests the vehicle is based on the current BMW X7/XB7 platform, though final specifications have not been disclosed.
- The launch follows BMW’s 2026 in-house relaunch of Alpina under full BMW ownership after its 2022 acquisition, positioning the marque within the group’s luxury portfolio.
- BMW Classic USA’s Amelia program will also feature a six-generation M3 display for the model’s 40th anniversary along with celebrations for the 6 Series’ 50th and the BMW 2002’s 60th.