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Blind Taste Test Crowns Lidl’s 99p Easter Bunny Over Lindt and Cadbury

A blind, single-reviewer test highlighted Lidl’s superior taste at the lowest price.

Overview

  • The reviewer compared own-brand bunnies from Lidl, Morrisons, Aldi, Tesco, Waitrose and M&S against Lindt and Cadbury in a blind tasting prepared by her husband.
  • Lidl’s Favorina milk chocolate bunny priced at 99p for 50g (£1.98/100g) scored 10/10 and was named the overall winner.
  • M&S Swiss Milk Chocolate Baby Bunny and Morrisons’ 100g bunny each earned 9/10 as the strongest runners-up.
  • Waitrose’s Hip Hop Harry was the priciest entry at £7 for 105g, included a truffle with crisped rice in a white chocolate carrot, and only the shell was judged for fairness, scoring 8.5/10.
  • Cadbury’s hollow bunny scored 8/10, Lindt’s Gold Bunny 7/10 and Tesco’s bunny 7/10, while Aldi’s 99p mini scored 3/10 and its Moser Roth bunny 6/10, underscoring wide value differences per 100g.