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BIG3 to Go Public Through SPAC Merger at $290 Million Valuation

League says the listing will fund international expansion, deepen fan engagement, provide investors direct equity exposure.

Overview

  • BIG3 announced a definitive merger with Graf Global Corp. on June 12, 2026 that will take the league public through a SPAC business combination.
  • The transaction values the league at $290 million on a pre-money basis and is expected to close in the fourth quarter of 2026.
  • When the deal completes the combined company plans to trade under the ticker TONT on a major U.S. exchange, subject to shareholder approvals and customary closing conditions.
  • BIG3 cites commercial traction — last season’s average CBS viewership above 550,000, over a billion social impressions, international streaming deals and prior franchise sales — as the business case for listing.
  • Season 9 begins June 20 in Los Angeles and league leaders say the public listing will help scale city-based franchises, expand overseas distribution and give fans new ways to participate in the league’s growth.