Overview
- Big 12 commissioner Brett Yormark publicly told Texas Tech booster Cody Campbell he does not run the conference after Campbell objected to a potential Friday slot for Texas Tech vs. Houston.
- Yormark said school presidents and athletic directors approved up to 12 non‑Saturday games each year and noted that Friday broadcasts outperformed the league’s 2025 average rating by 64%.
- The Texas Tech home game currently listed for Saturday, Sept. 19, could be moved up a day by TV partners, though the conference has not announced a final decision.
- Texas Tech athletics director Kirby Hocutt notified Lubbock‑area high‑school athletic directors that a Friday, Sept. 18, kickoff is possible so they can adjust local schedules.
- Cody Campbell argued the move would crowd Texas high school football and compress Tech’s week after a Sept. 12 trip to Oregon State, and he later doubled down in a follow‑up post.