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Bierkönig Opens Season With Krombacher After 30-Year Beer Switch

The exclusive pour gives Krombacher prized visibility at Mallorca’s flagship party venue.

Overview

  • The venue, which flipped its taps at Thursday’s season opening, now pours only Krombacher Pils and Weizen.
  • The change ends roughly three decades with König Pilsener across about 250 taps fed by around two kilometers of beer lines.
  • Opening-night reports described full halls as revamped bars, upgraded stages, and large LED screens made their debut.
  • Krombacher is launching on-site promotions that include a weekly goal-wall shootout, a Kiss‑Cheers‑Dance‑Cam, new plastic beer mugs, and LED branding.
  • Palma officials are pushing tighter rules on rowdy partying this season, and higher prices for beach chairs and bus fares could test visitors’ budgets.