Overview
- B&H launched a WWDC promotion that lists selected 14‑inch and 16‑inch MacBook Pro models with M5 Pro and M5 Max chips reduced by as much as $300, with many of the featured SKUs shown in stock.
- Highlighted deals include 14‑inch M5 Pro models with 48GB of unified memory and 1TB SSD priced at $2,299 and other 48GB/64GB builds discounted by $200–$300 from list price.
- Retailers began these targeted cuts after Apple raised the base MacBook storage to 512GB in March, a change that shifted price anchors and created clearance pressure on certain high‑end SKUs.
- Savings are large in dollar terms but small as a percentage of the total price, and the deals depend on specific RAM, SSD, color and display choices so availability can change quickly.
- The offers aim at professionals who buy high‑spec machines for photo, video and compute workloads, and they suggest retailers will use WWDC windows and free shipping to move inventory and spur upgrades.