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BFFS and Netflix Reach Landmark Agreement on AI Use in Film and Dubbing

Mandated written consent governs AI-based modifications or synthetic recreations to safeguard actors’ legal rights alongside their personality rights.

Overview

  • Bundesverband Schauspiel (BFFS), which represents over 4,300 German actors, has reached Germany’s first binding AI-use deal in film and dubbing with Netflix.
  • The accord builds on a February 2025 collective bargaining agreement with the Produktionsallianz and supplements the initial 2020 compensation rules between Netflix and film creatives.
  • The framework covers AI-driven digital editing, replication of voices or likenesses and mixing of performances that deviate from original recordings.
  • Actors must grant separate, explicit written consent for any AI-based alteration or synthetic creation involving their performance.
  • BFFS officials describe the pact as a model for future AI arrangements with other producers and distributors.