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Beyond Meat Jumps Again as Retail Frenzy and Short Squeeze Build Before May 6 Earnings

The surge shifts attention to an earnings update that could test whether hype is outrunning weak finances.

Overview

  • Beyond Meat shares, which jumped 20.7% Thursday to close at $0.98, added more than 15% in Friday pre-market after the company set May 6 for its first-quarter results.
  • Roughly 30% of the tradable shares are sold short, creating squeeze conditions as bearish traders buy stock to cut losses and push prices higher.
  • Wall Street expects a loss of $0.11 per share on about $58 million in revenue, with investors treating next week’s report as a check on recent momentum.
  • A distribution deal with Big Geyser opens more than 26,000 New York–area retail doors for Beyond Immerse, the company’s sparkling protein-and-fiber drink, giving the new line wider shelf access.
  • A Military Times report said the U.S. Army’s Combat Feeding Division is exploring meatless protein systems with no contract announced, adding buzz to a stock that has faced falling sales and wider losses in recent quarters.