Particle.news
Download on the App Store

Behaviour Interactive Buys '7 Days to Die' Studio The Fun Pimps

Behaviour aims to scale a top-selling survival horror franchise without replacing its creative lead.

Overview

  • An acquisition announced Tuesday between Behaviour Interactive and The Fun Pimps brings 7 Days to Die under Behaviour’s ownership.
  • The Fun Pimps will keep leading development, and Behaviour will add production, engineering, art, design, and community support to speed the roadmap.
  • The companies did not disclose the purchase price.
  • 7 Days to Die has sold more than 20 million copies since its early access launch, reflecting a large and loyal player base.
  • A Reddit Q&A on March 25 will field player questions as both teams pledge to preserve community and modding priorities.