BCCI Confirms Rs 270 Crore, Three-Year Gemini Sponsorship for IPL 2026–2028

The tie-up signals AI brands’ expanding footprint in Indian cricket sponsorships.

Overview

A BCCI official told PTI the deal with Google’s Gemini will cover three IPL seasons beginning in 2026.
The 2026 IPL is scheduled to run from March 26 to May 31.
Tata Group remains the title sponsor, and Apollo Tyres holds jersey rights after Dream11’s exit following India’s real-money gaming ban.
OpenAI’s ChatGPT is associated with the Women’s Premier League, indicating competing AI platforms are backing major cricket properties.
BCCI secretary Devajit Saikia has said these collaborations will shape the fan experience and support the growth of women’s cricket.