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Barbie: Horse Ride & Rescue Sets June 16 Mobile Launch, PC and Switch 2 to Follow in 2027

The mobile-first release signals Mattel’s push into cozy horse games through a free-to-play model.

Overview

  • PikPok and Mattel announced the game Tuesday, confirming a June 16 worldwide mobile release and opening pre-registration on app stores.
  • Players create a character to join Barbie “Brooklyn” and “Malibu” at the Roaming Hearts Rescue Ranch in Moonrise Valley to find and rehabilitate horses.
  • Activities include grooming and gear customization, exploration on horseback, Barrel Racing and time trials, plus a light mystery to uncover.
  • Coverage says the mobile version uses a free-to-play approach and offers an optional Barbie Riding Club subscription in 1-week, 1-month, or 1-year tiers that grant daily in-game perks.
  • An announcement trailer is live, Steam wishlists are open for the 2027 PC version, and PikPok leans on its Rival Stars pedigree to court older teen and adult players.