Banijay and Marc Eggers Launch 'Malle Megastar 2026' as Broadcaster-Free Casting Show
The project signals a shift to producer-led, direct-to-audience talent shows.
Overview
- Banijay and Marc Eggers announced Thursday a self-produced search for the next Mallorca party-schlager star from the island’s party pop scene.
- Hopefuls apply on the Malle Megastar platform, a top 50 perform for a jury in Cologne, and a live Megapark finale in late summer 2026 lets the community pick the winner in real time.
- The series will stream across Twitch, YouTube, Instagram, TikTok and Facebook to reach viewers without a TV channel.
- Marc Eggers hosts and sits on the jury with singer Mia Julia, newcomer Rumbombe and music manager Markus Krampe.
- Asbach Uralt and PITÚ sign on as sponsors, with Mallorca’s Megapark as event partner to supply stage, promotion and on-site crowds.