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Bajaj Confirms First Electric Motorcycle for FY28 With Export‑First Rollout

The move signals a strategic shift toward electric two‑wheelers in response to tighter city rules with Chetak's strong sales showing market demand.

Overview

  • Bajaj Auto said its first electric motorcycle is in advanced development and targets a commercial launch in fiscal 2028 with exports to be prioritised before a domestic debut.
  • Company executives announced about 10 new model introductions in the near term, including next‑generation Pulsar 125/150 updates and new Chetak variants aimed at the upcoming festive season.
  • Bajaj plans a multi‑quarter capacity expansion from roughly 7.2 million to over 9 million units per year using brownfield upgrades and a planned greenfield plant to support electric two‑ and three‑wheelers and premium motorcycles.
  • The Chetak electric scooter already accounts for roughly 20–22% of Bajaj's two‑wheeler sales, offering the company an existing EV foothold to build on for motorcycle electrification.
  • Executives cited tighter local rules such as Delhi's proposed ICE two‑wheeler limits as a key reason for a staged, market‑by‑market EV strategy that aims to protect ICE volume in India while pursuing global export opportunities.