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Baidu Launches Ernie 5.0 for Commercial Use as Shares Jump to Multi-Year High

The company is touting performance gains over Google and OpenAI models, a claim not independently verified.

Overview

  • Ernie 5.0, a 2.4 trillion-parameter native full-modal model, is now available on Baidu Cloud after a public unveiling in Shanghai.
  • The model uses a mixture-of-experts architecture with under 3% of parameters active per inference to handle text, images, audio, and video.
  • Baidu says Ernie 5.0 outperforms Gemini 2.5 Pro and GPT-5 in reasoning and comprehension, though the comparisons are company-reported.
  • Baidu’s Ernie-powered AI assistant reached 200 million monthly active users on January 20, indicating rapid adoption of its generative tools.
  • Shares climbed nearly 10% to about HK$160.90, and Baidu also launched commercial Apollo Go robotaxi service in Abu Dhabi.