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Bad Bunny Returns to Instagram With Viral '32' Birthday Post

The minimalist birthday post followed weeks of account‑clearing, prompting speculation about his next artistic move.

Overview

  • Bad Bunny reactivated his official Instagram on March 10 with a single caption reading “32” after months of inactivity.
  • The post drew rapid engagement, topping 7 million likes and about 100,000 comments within roughly eight hours, according to Spanish press tallies.
  • He had previously wiped his profile—deleting posts, removing his photo, and unfollowing accounts—shortly after his early‑February Super Bowl halftime appearance.
  • He remains on his DeBÍ TiRAR MáS FOToS World Tour, performing across Latin America and Asia, with European dates scheduled to start in late May, including Barcelona and Madrid.
  • Fans and outlets view the reappearance as a possible lead‑in to new work, while reports of a first film with Residente and sightings with Gabriela Berlingeri remain unconfirmed.