Overview
- Super Bowl LX peaked at about 137.8 million TV viewers, with Bad Bunny’s halftime averaging roughly 128.2 million, according to NFL and Nielsen figures reported by outlets.
- Turning Point USA’s concurrent YouTube audience for its All-American Halftime Show was around six million, with total views surpassing 21 million on its main channel.
- Nielsen reported an overall drop of approximately 7.7 million viewers during halftime, a retention dip closely watched by advertisers paying premium rates.
- TPUSA says it will stage another alternative halftime performance in 2027 following this year’s online turnout.
- Jack Posobiec alleged NFL gatekeeping and anger over TPUSA’s numbers; Blaze Media said the league did not respond to multiple requests for comment on those claims.