Overview
- Indian customers can now buy software on AWS Marketplace in INR with local invoicing and payment options.
- Indian ISVs and consulting partners are able to list and sell offerings locally under simplified tax compliance.
- Offerings accessible to buyers in India include products from Cisco, CrowdStrike, Deloitte, Freshworks, IBM, Salesforce, Palo Alto Networks, Sarvam, and more.
- Ruba Borno of AWS said the localized marketplace removes procurement friction by enabling local currency transactions, streamlined workflows, and compliance.
- AWS cites a global catalog of 30,000+ listings and ROI gains for customers, while IDC projects India’s cloud market to exceed $17 billion by 2027 and firms like Observe.AI, Swiggy, and TCS already use the marketplace.