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Avatar: Fire and Ash Enters Final Rollout With Streaming Surge and Global Premieres

Cameron says the saga’s future depends on cutting production costs.

Overview

  • A Disney+ promotional short, Avatar: Fire and Ash | A Special Look, is charting in the Top 10 in multiple countries and Top 5 in markets including Hong Kong, South Korea, Germany, and Spain.
  • Wellington will stage a red-carpet premiere on Saturday with James Cameron and cast in attendance, as Korea prepares to open the film on December 17 ahead of the U.S. debut.
  • Cameron told Reuters he may pause plans for the fourth and fifth films unless production becomes cheaper and the new entry performs strongly at the box office.
  • In a virtual press briefing for Korean media, Cameron emphasized that generative AI was not used to replace performers and said AI may only serve as a behind-the-scenes efficiency tool.
  • Wētā FX’s Joe Letteri detailed a neural network–based facial capture system rolled out for Oona Chaplin’s Varang to more precisely transfer human performance to the Na’vi character.