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Audi Revives A4 Name for 2028 Electric Model

This shift retools Audi's mid-size strategy to showcase a new exterior and higher-quality interior on Volkswagen Group's next‑generation SSP electric platform.

Audi A5 im Profil mit A4-Logo
Audi verpasst dem elektrischen A4 in 2028 sein neues Gesicht: Audi A4, Designstudien

Overview

  • Audi CTO Rouven Mohr confirmed the plan in interviews reported June 30, 2026, saying the A4 name will return as the all‑electric A4 e-tron in 2028.
  • The A4 e-tron will be built on Volkswagen Group's Scalable Systems Platform (SSP), marking a move away from the PPE/PPC architectures used by current combustion models.
  • Audi plans to apply its 'strive for clarity' design first seen on the Concept C and the Nuvolari to the A4 e-tron and to restore higher-grade materials and physical controls inside the cabin.
  • Product sequencing will place a limited Nuvolari hybrid supercar with deliveries from 2027 and a series version of the Concept C ahead of the A4, and Audi intends to offer an Avant (wagon) variant for the electric A4 line.
  • Key technical details such as powertrain specs, pricing and production volumes remain unannounced, leaving the A4 e-tron's market position versus BMW and Mercedes electric sedans to be determined when Audi releases specifications.