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5mo ago

ATP To Add Saudi Masters 1000 in 2028 as PIF-Backed SURJ Takes Stake in ATP Media

The deal grants PIF-controlled SURJ an equity stake in ATP Media, deepening Saudi involvement in the men’s tour.

Novità storica nell’Atp: arriva il decimo Masters 1000 del Tour! Dove e da quando si giocherà
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Overview

  • The ATP and SURJ Sports Investments announced a new, tenth Masters 1000 tournament to be staged in Saudi Arabia starting in 2028.
  • The event will be a one-week, non-mandatory tournament expected early in the season, with the host city, surface, and exact date to be confirmed in the coming months.
  • SURJ, backed by Saudi Arabia’s Public Investment Fund, will take an equity position in ATP Media, which manages the tour’s broadcast and commercial rights.
  • It marks the first time a Masters 1000 will be hosted in an Arab country, a move officials described as a significant step for the region’s tennis landscape.
  • Organizers link the move to Saudi Vision 2030 and note existing Saudi events such as the WTA Finals in Riyadh and the Next Gen ATP Finals in Jeddah, alongside planned national development programs.