Overview
- Pre‑orders opened Thursday, June 11, with a Rs. 999 booking fee and limited‑time benefits that include a two‑year warranty extension, three years of accidental damage protection and no‑cost EMI up to 24 months.
- The lineup is led by the dual‑screen ROG Zephyrus Duo with two 16‑inch 3K OLED touch panels and configurations from Rs. 5,49,990 to Rs. 6,99,990, alongside refreshed Zephyrus G14/G16, the TUF Gaming A14 and the ProArt PZ14 creator 2‑in‑1.
- ASUS lists sales channels across ASUS Exclusive and ROG stores, Flipkart, Amazon and authorised retailers, and multiple outlets report the devices will go on sale in India on June 23.
- The company is promoting on‑device NPUs and AI performance using TOPS figures — for example the ProArt PZ14’s Qualcomm Hexagon NPU is cited at up to 80 TOPS and the TUF A14’s AMD XDNA NPU at 50 TOPS — but published TOPS numbers for Zephyrus models vary between sources and remain inconsistent.
- Beyond specs and prices, the launches signal ASUS’s push to make local buyers weigh AI‑capable hardware and bundled service protection when choosing premium gaming and creator laptops, which could affect purchase decisions and retailer stocking this month.