Overview
- Argentina logged 582,981 motorcycle registrations for the year, up 33.7% year over year, despite a sharper-than-usual November dip to 45,004 units, down 28.7% from October and 10.3% from a year earlier.
- Honda led 2025 brand sales in Argentina with 105,508 units, while the Gilera Smash topped models after ACARA/Siomaa reclassified Honda Wave variants.
- Executives reported that increased imports and a wave of new launches broadened choice, intensified competition and enabled real price adjustments.
- Market demand was driven by entry-level, low-displacement bikes for daily mobility, with trail/adventure models and higher-displacement scooters expanding faster than average.
- Spain tallied 225,459 two-wheel registrations through October, with motorcycles up about 12% as ANESDOR forecasts a positive 2026 provided the economy stays on track.