Overview
- Peddi's song 'Hellallallo' was unveiled at the #PeddiKiAawaz concert in Bhopal on Saturday where A.R. Rahman performed live and the full video was posted online hours later.
- The sequence on screen pairs Ram Charan with Janhvi Kapoor and Shruti Haasan and highlights energetic choreography by Jani Master set to A.R. Rahman's music.
- The song video began trending quickly and prompted strong fan reactions that praised Ram Charan's dance and the track's folk-tinged, mass-appeal sound.
- Makers presented the concert as a multi-language promotional push to amplify reach as Peddi prepares for its global premiere on June 3 and theatrical release on June 4.
- The film has been cleared by the Central Board of Film Certification with a U/A rating and is reported to run 189 minutes after the board suggested edits to some dialogue.