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Apple Pushes iPhone and Apple Watch Health Pairing in New Ad

The spot argues personal health data is a better guide than random advice.

Overview

  • Apple released a roughly 30‑second YouTube ad titled "Health with iPhone + Apple Watch" that promotes the two devices as a health pair.
  • The YouTube description says the pair delivers science-based insights on heart rate, cycle tracking, cardio fitness, and sleep quality.
  • In the ad, a Watch cardio fitness alert cuts through stray advice and sends the protagonist to the Health app, which shows her above‑average cardio fitness.
  • Cardio Fitness on Apple Watch estimates VO2 max, which is the most oxygen your body can use during exercise.
  • Apple introduced Cardio Fitness in 2020, and the Health app ranks levels from high to low, tracks trends, and can notify users with tips when levels drop.