Overview
- Apple raised list prices across Macs and iPads and sharply increased RAM and SSD upgrade costs, a change that pushes certain maxed 16‑inch MacBook Pro builds above $10,000.
- Third‑party sellers, led by Amazon, briefly listed select M5/M5 Pro/M5 Max MacBook Pros and M4/M5 iPads at pre-hike prices for discounts up to about $650 on MacBooks and $300–$350 on iPads.
- Those discounted listings are disappearing quickly as many MacBook Air models and other configurations either show Apple’s new MSRPs or are out of stock and some ship dates are slipping.
- Separate channels — Best Buy sales, Deal Days events and refurbished marketplaces — continue to offer time‑limited savings, including deep refurbished discounts that can undercut new pre-hike prices.
- For shoppers this means a narrow buying window to capture pre-hike savings and a new baseline of higher retail prices going forward, so watch availability closely and compare refurbished and retailer sale offers.