Overview
- Reports from multiple outlets point to a launch event on Tuesday, Sept. 8 or Wednesday, Sept. 9 with Apple likely to show iPhone 18 Pro models and possibly its first foldable, the iPhone Ultra.
- Leaks and analyst reports say the Pro models will run an A20 Pro chip built on TSMC’s 2nm process and may include a new Apple C2 modem, larger RAM, on‑device AI improvements, and variable‑aperture or higher‑resolution camera sensors.
- Market research firm IDC and others forecast significant price increases for the Pro models—around $200 more than current models—and predict the foldable could start near $2,500 because memory, display and hinge costs have risen.
- Several unverified items have surfaced recently, including dummy units, case imagery and a purported drop‑test video; Apple has not confirmed specifications or timing and the foldable’s complex hinge and panel yields could limit initial supply or cause delays.
- Watch for Apple’s official invitation and pricing in the coming weeks since the company’s recent public comments about component cost pressure and its shift to in‑house modems make higher prices and constrained availability the most likely immediate effects for buyers.