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Apple Pledges Donation as NepalTibet Flood Rescue Efforts Continue

The announcement could speed funding for relief and rebuilding but leaves the size of the gift and the recipient groups unspecified.

Overview

  • A lower section of a Himalayan glacier collapsed, triggering debris flows that briefly dammed a river and then released flash floods and mudslides that have killed and displaced large numbers of people and damaged roads, bridges and villages.
  • Nepalese authorities are conducting large-scale search and rescue operations with helicopters used to evacuate stranded people and deliver supplies while access remains limited by destroyed infrastructure.
  • Apple CEO Tim Cook posted that Apple will make a donation to support on-the-ground relief and rebuilding efforts but did not disclose the amount or name any recipient organizations.
  • Reports on casualties and missing persons remain fluid with hundreds of bodies recovered and some reports saying more than 800 people are unaccounted for as authorities continue to verify figures.
  • The pledge follows a pattern of rapid corporate disaster giving by Apple and comes alongside its Employee Giving program, which has raised more than $880 million through matching and can be used to channel aid quickly.