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2h ago

Apple Cuts China App Store Commission to 25% Starting March 15

Apple says the move follows talks with Chinese regulators to ease antitrust pressure in its second-largest market.

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A man check his phone near an Apple logo outside its store in Shanghai, China September 13, 2023. REUTERS/Aly Song
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Apple's App Store in China gets lower 25% commission

Overview

  • The commission on paid apps and in‑app purchases for the mainland China storefront drops to 25% on March 15, with Small Business and Mini Apps rates reduced to 12%.
  • Apple attributes the change to discussions with the Chinese regulator and says developers will receive the lower rates automatically without signing new terms by that date.
  • The revised fees apply to both domestic and international developers listing on the China App Store for iOS and iPadOS.
  • State media estimate developer savings of more than 6 billion yuan per year and project nearly 1 billion yuan in annual consumer savings through lower prices for digital goods and subscriptions.
  • The cut follows global scrutiny of the so‑called Apple Tax and comes after reports that China’s antitrust watchdog considered a formal probe into App Store fees and policies.