Overview
- Apple Corps announced the project Monday on the band’s official channels, with fans now able to register online for future tickets.
- The seven-floor site will feature never-before-seen Apple Corps archives, rotating exhibits, a Let It Be studio recreation, a rooftop visit, and a dedicated shop.
- Paul McCartney and Ringo Starr endorsed the plan, with McCartney calling a recent walk-through full of special memories.
- CEO Tom Greene said Apple Corps is returning to its spiritual home and noted the rooftop railings from 1969 remain in place, with more details and a second related experience to come.
- The venue becomes the first Apple Corps–authorized Beatles destination in London, complementing popular but unofficial Liverpool museums and giving fans access to a building long viewed only from the street.