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Apple Accessories and Some iPads Hit Record Lows Ahead of July 4 Sales

Retailers carrying over Prime Day discounts are undercutting one another, creating short windows for buyers to grab pre-price‑hike iPad models.

Overview

  • Major bargains remain live on Thursday, July 2, including an Amazon all‑time low on the AirTag 2 four‑pack at $89 and AirPods 4 priced at $99.
  • Higher‑end iPad deals still reflect pre‑price‑hike levels, for example the 1TB 11‑inch M5 iPad Pro at $1,449.99 and the 128GB 13‑inch M4 iPad Air at $749.
  • Official Apple accessories are deeply discounted with items from about $15, and individual peripherals such as the black Magic Mouse at $80 are at historic lows.
  • Retailers including Amazon, Best Buy and B&H are matching and undercutting each other in real time, so prices, color options and stock are already shifting and may change over the July 4 weekend.
  • The discounts trace back to an aggressive Prime Day price war in early June and matter to shoppers because devices like the AirTag 2 use a newer Ultra Wideband chip and the AirPods 4 use Apple’s H2 chip, which helps explain strong buyer interest and the urgency to buy before prices rebound.