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Amazon Launches Spring Deal Days With Up to 40% Off, Twice‑Daily Drops Through March 16

Twice‑daily price drops surface with AI tools guiding discovery for all shoppers, with Prime delivery perks.

Overview

  • The week‑long event runs March 10–16 with discounts across hundreds of thousands of items spanning tech, home, beauty and more.
  • Amazon adds new "Today's Big Deals" at 9am and 5pm daily, with limited‑quantity offers rotating across popular categories.
  • Early standout prices reported include Apple AirPods 4 at £139 and Samsung Galaxy S25 FE at £499.
  • The promotion is open to non‑Prime customers, while Prime members receive fast, free One‑Day Delivery and Same‑Day options in many areas.
  • Amazon highlights AI shopping features such as the Rufus assistant and Amazon Lens, and coverage ties the timing to last‑minute Mother's Day gifting.