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Amazon Explores AWS Marketplace for Publishers to License Content to AI Companies

Internal slides shown ahead of an AWS publishers conference position the concept alongside Bedrock with no launch, pricing or participants confirmed.

Overview

  • The Information reported that Amazon has met with publishing executives and circulated slides referencing a proposed AWS "content marketplace."
  • An Amazon spokesperson said the company has nothing specific to share on the reported initiative when asked by reporters.
  • Microsoft has already launched a Publisher Content Marketplace that lets publishers set licensing terms and provides usage-based reporting.
  • Publishers are pushing for fees tied to actual use of their material for model training and user responses, as legal disputes and regulatory proposals continue.
  • Reports say the marketplace is framed as part of AWS’s AI stack alongside Bedrock and QuickSight, aligning with Amazon’s large 2026 capex plans for AWS and AI.