Overview
- Amazon Music will exclusively stream the festival with more than 11 hours per day across three simultaneous feeds available in over 240 countries and territories without requiring a Prime Video membership.
- The broadcast runs March 14–15 from 15:20 to 02:20 (Mexico City time) with hosts Gerudito and María Letona, viewable on the Amazon Music app, Prime Video, Twitch’s Amazon Music En Vivo channel, and via Alexa on Echo Show and Fire TV.
- Coverage includes principal stages and adds artist interviews and backstage content, with a new Amazon Music Fan Cam offering POV angles from the crowd, backstage, and artist walk-ups.
- On-site activations feature a giant Yellow/Blue Light Ring and Alexa+ voice introductions on the Amazon Music stage, plus Amazon spaces with games, rest areas, and free hydration stations for attendees.
- Prime members receive a special wristband unlocking a dedicated lounge, selected Wi‑Fi zones, preferred access to the Ferris wheel and exclusive bars, and free post-festival access to the full livestream with on‑demand replays.