Overview
- Alton Towers has revealed Hey Duggee-themed accommodation at the CBeebies Land Hotel, with stays beginning Saturday, March 14, 2026 and bookings now open.
- The offering comprises a standard room sleeping up to five guests (two adults and three children) and a larger suite accommodating seven, with the suite including toddler and baby-friendly facilities.
- Rooms feature bespoke Hey Duggee décor with a dedicated children’s area, bunk beds, themed TVs and furniture, hidden character details, and a sensory game inspired by the show.
- Alton Towers executives and BBC Studios describe the rooms as a world-first for the Hey Duggee brand and position them as a fully immersive extension of the series’ clubhouse setting.
- The new rooms complement existing Hey Duggee experiences in CBeebies Land, including an interactive sensory play area and the Hey Duggee Live show.