Particle.news
Download on the App Store

AI Memory Squeeze Pushes Up Switch 2 Storage Costs, Slowing Game Sales

Surging memory prices paired with larger games are curbing Switch 2 software purchases.

Overview

  • NAND flash costs tied to AI datacenter buildouts have driven up microSD Express pricing, making storage upgrades pricier for Switch 2 owners.
  • Bloomberg’s data show a weaker attach rate than the original Switch at a similar milestone, with 2.18 games per Switch 2 versus 3.88 previously at roughly 17 million units sold.
  • The console’s 256GB internal storage fills quickly as modern titles commonly consume 50GB to more than 100GB, increasing dependence on expansion cards.
  • Prices cited include a 256GB Nextorage microSD Express card at about ¥13,350 (around $85), roughly a 30% rise since launch, with other brands also trending higher.
  • Nintendo has introduced Nintendo-branded Samsung microSD Express cards and is negotiating with suppliers and retailers, as President Shuntaro Furukawa flags a very volatile memory market and analysts warn of risks to third-party support.