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AI Becomes an Operating Priority as Davos Leaders Press Investment and Surveys Expose ROI Gaps

In Peru, 63% of CEOs expect fewer junior hires over the next three years.

Overview

  • More than 80% of companies use AI in at least one function, yet only about 20% report measurable financial gains, with BCG finding just one in four firms consider their data ready to scale.
  • At Davos, Nvidia’s Jensen Huang called AI the era’s biggest opportunity and urged massive infrastructure build‑outs for energy, chips, data centers and sovereign capabilities, highlighting mounting power and sustainability needs.
  • Hiring is shifting toward AI/ML engineers, data scientists, cloud and security specialists, prompt engineers and governance roles, while employers emphasize upskilling; Hays reports 57% of Mexican firms train staff and only 2% use AI to replace roles.
  • PwC’s CEO survey indicates a pronounced squeeze on entry‑level hiring, including 63% of Peruvian companies expecting fewer junior roles, reflecting automation of basic tasks and a reconfiguration of early‑career work.
  • Use in media is concentrated in back‑end automation and product development rather than final content creation, and Apple is reportedly exploring a small AI wearable with cameras and microphones for a potential 2027 launch, according to The Information.