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Activist Investor Tells Lionsgate to Embrace AI or Consider Sale

The push reflects investor concern that generative AI could weaken Lionsgate’s revenue model.

Overview

  • Anson Funds, in a July letter that surfaced Tuesday, urged Lionsgate to either adopt a far more aggressive generative-AI strategy or put the company up for sale, saying new AI video tools such as Sora and Seedance have hurt investor confidence.
  • Lionsgate has told investors it has not held any substantive acquisition talks even as it has taken informal advice from banks and received reported, informal interest from potential suitors.
  • Shares swung sharply after the coverage, falling about 4 percent to close at $11.87 on Tuesday and sliding to a four-month low of $11.73 on Wednesday on above-average volume.
  • The company has been building internal AI capability — hiring Kathleen Grace as chief AI officer, renewing partnerships such as Runway, and saying executives expect AI to cut production costs and boost revenue when used responsibly.
  • Analysts and activists point to Lionsgate’s roughly 20,000-title library as a valuable asset that could attract buyers or licensing deals in a market where tech and streamers have paid premiums for IP, but no formal sale process has been launched.