Particle.news
Download on the App Store

AC/DC Launches Official PWR/UP Pop-Up Shops for Every North American Tour Stop

The traveling pop-ups create city-specific pre-show hubs offering exclusive merch, themed food, early fan previews, local activations for the band's final North American Power Up stadium run.

Overview

  • The band published a full pop-up schedule on Tuesday, June 23, 2026, confirming a temporary store in every city on the North American stadium leg with dates and local venues.
  • Each pop-up will open the day before a show and on show day and will sell limited-edition city shirts, posters and other exclusives that are available at the pop-up before online or stadium sales.
  • Fans can register at pwruptour.acdc.com for a PWR/UP Fan Preview draw that will select 100 fans per city for early entry and a free exclusive gift.
  • The program, run by longtime merch partner Perryscope Productions, will include AC/DC‑themed food and drink, interactive photo moments, local partner activations, ticket giveaways and prizes including an Angus Young–signed guitar and a Stern Pinball machine for U.S. stops.
  • The pop-ups extend a trend in live music toward experiential retail that deepens fan engagement and creates new merchandise revenue while letting each city add local menus, performances or radio tie‑ins to shape the event.